As the UK economy moves ever more towards a Service-based economy, the Service Module allows a business to layout its service offerings; the Service Module has been built with pricing, features and benefits in mind and allows a business to define service levels and prices.
Our work with service-based companies has clearly shown that most, if not all such, businesses struggle to adequately communicate what it is they do. When a company doesn't manufacture or sell products as such then a company needs to get its thinking cap on - saying "we clean carpets" simply isn't good enough.
Service propositions are more easily understood when they are 'productised' - for instance break your carpet cleaning service into three levels of service such as Gold, Silver & Bronze and you've just productised your service. The Service Module of Web Diffusion has been built to allow the communication of a productised service-based proposition.
Two sets of lists (2 x 10 bullet points) allows for both the features and the benefits of a service to be outlined. The positioning of these lists is far from prescriptive and the lists may be positioned anywhere in the web page copy.
When productising services there's nothing better than using a table to show what's available at each level. The Services Module of Web Diffusion allows you to display a fully styled inline table with up to 15 rows anywhere within the web page copy. Embedding a table into your web page allows you to productise or package your service-based offering and show details of pricing, availability, turnaround, quantity or requirements.