Micro Blog
In 2022, Steve Whiting of Sub@omic Limited developed the microBlog functionality within the company's website management system named Web Diffusion. By this time it had become clear that there was an underlying need for Web Diffusion user to post discrete and timely updates into the pages of their websites. As 2022 concluded, the purchase of social media platform Twitter was also concluded and, as its new owner, Elon Musk, began to effect change, Twitter users began to contemplate alternative means of posting short form content. Many Twitter users opened Mastodon accounts; Steve Whiting decided to give Web Diffusion's microBlog the capability of streaming independent and timely updates via RSS.
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