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Idea

Set up an email subscription list that thinks it's a social media account.

Every day, this email account spits-out content into your inbox with fresh tips, hot looks and cool hacks.

The point of this exercise would be: to draw a parallel to the outpouring of mediocre content on social media; to show subscribers how they'd be unlikely to tolerate such low quality content in their inbox; to learn how long it would take them to tire of the output and either unsubscribe or flag the emails as spam.

[Published: ]